[Los Angeles, CA] – Want to move like Bieber? Believe Tour Dance Experience will help you do just that; the video, led by Justin’s choreographer and creative director Nick DeMoura, features the multi-platinum superstar’s hottest moves from his record-breaking Believe tour. The video will teach fans Justin’s original routines, set to his accompanying hits included in the package. Believe Tour Dance Experience drops on August 12th via Def Jam/UME, and will be available on DVD and Blu-ray as well as via all digital retailers. Promotional partners for the video include heavyweights Adidas and Beats Music.
Elsewhere, catch Justin and Nick DeMoura as guest judges on the new season of Fox’s smash TV show, So You Think You Can Dance. DeMoura rose to prominence as the choreographer for the hit films Step Up 3D, Prom Night, and Dance Flick. Additionally, he served as creative director on Justin Bieber’s Believe tour and appeared in the accompanying tour documentary. DeMoura also contributed to the Harmonix video game Dance Central 2.
“Dance is a universal language,” says DeMoura, running through the steps to Bieber hits such as “Beauty and the Beat,” “As Long As You Love Me,” and “Boyfriend.” “All it takes is a lot of hard work and training.” Fans will discover that it’s not just the steps, but the energy and attitude that make the dancer. Given its inspirational component, Believe Tour Dance Experience makes for the ideal instructional fitness video.
Believe Tour Dance Experience features exclusive, behind-the-scenes backstage footage from the myriad tour stops on Justin Bieber’s massive Believe tour. You’ll pull back the curtain to watch DeMoura lead Believe Dance Crew dancers Deirdre Barnes, Jonathan Rabon, Elysandra Quinones, Johnny Erasme, Carlena Britch, Salemah Gabriel, Aubree Storm, Luke Broadlick, Justin Devera, Kaili Bright, CJ Salvador and Shaun Evaristo through their demanding floor exercise warm-ups and regimens. The Believe tour commenced Sept. 29, 2012, in Glendale, Arizona, and concluded on Dec. 8, 2013 in Perth, Australia. The 102-date run grossed a staggering $169 million, ranking fourth on Pollstar’s list of Top 20 Worldwide Tours for 2013.