Arthur Murray Sponsors World Dance Council – Amateur League After Fred Astaire Steps Back

2018 World Solo Championships Zhenshen Photo WDC-AL 4

From The 2018 World Solo Championships – Zhenshen (Photo Courtesy WDC-AL)

In October the World Dance Council – Amateur League (WDC-AL) announced the end of an 11 year sponsorship by Fred Astaire Dance Studios of which they were informed in September. This appears to have left them scrambling a bit to find a sponsor for the upcoming World Super Series Events in the Netherlands and the Republic of Ireland. Fortunately, they were able to secure the support of Arthur Murray International. Below is Arthur Murray’s official statement:

(Coral Gables, FL) – Arthur Murray International is pleased to announce that it has expanded its sponsorship role for the viewing and dancing public by becoming a Grand Sponsor of the World Dance Council – Amateur League (WDC-AL) starting in November and extending throughout 2020.

The world’s largest dance teaching organization is already a worldwide sponsor of live dance webcast presented in partnership with the well-known dance broadcast and apparel company, DSI-TV London.

2018 World Solo Championships Zhenshen Photo WDC-AL 1

From The 2018 World Solo Championships – Zhenshen (Photo Courtesy WDC-AL)

By its sponsorship of both WDC-AL and DSI-TV, viewers will be able to watch the upcoming WDC-AL World Championships live from Dublin, Ireland, December 5 – 8.

When the need for a Grand Sponsor arose, Arthur Murray International was pleased to swiftly step up and take a leadership role for WDC-AL.

“We weren’t going to let WDC-AL and its dancers miss a single step,” said Tom Murdock, Vice President at Arthur Murray International.

“Arthur Murray International is a vital part of a global family that supports ballroom dance in all its forms and dancers of all ages and levels, so when we were approached by the WDC-AL, we were honored to take on the role of Grand Sponsor,” he added.

2018 World Solo Championships Zhenshen Photo WDC-AL 2

From The 2018 World Solo Championships – Zhenshen (Photo Courtesy WDC-AL)

Without the sponsorship, WDC-AL would have been hard-pressed to go forward with the World Super Series Events in both the Republic of Ireland in December and in the Netherlands for the 2019 Dutch Open Dance Festival and Congress held November 7-10 in Assen, Netherlands. The Dublin, Ireland World Open WDC-AL Amateur Championships takes place from December 5 – 8.

ABOUT ARTHUR MURRAY INTERNATIONAL

Arthur Murray International is a global entertainment company offering with fun, fitness and friendship at Arthur Murray Dance Studios in 270 cities in 22 countries around the world, the studio system has taught the world to dance for 107 years.

For more information, visit: arthurmurray.com

Press Release Via: Arthur Murray International

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